Last updated: 25/11/26
PlayWithPenny.com (“we”, “us”, “our”) is a small Australian brand where Penny the dog tests the products and we share the ones she loves. To keep the website running smoothly and help improve the experience, we collect a small amount of information from visitors. This policy explains what we collect, why, and how it’s used.
1. Information We Collect
a) Information you give us
- Email address — if you sign up to our newsletter or contact us.
b) Information collected automatically
Like most websites, we automatically collect:
- Device information (browser, device type, IP address)
- Pages viewed and time spent on the site
- Clicks, scrolls, and general usage patterns
We use Google Analytics to help us understand how people use our website.
2. How We Use Your Information
We use your information to:
- Send newsletters or updates if you’ve subscribed
- Improve website performance and user experience
- Understand what content/products visitors like
- Keep the website running smoothly and securely
We do not sell your information to anyone.
3. Amazon Affiliate Links & Purchases
We use your information to:
When you click an Amazon link:
- You leave our site
- Amazon may track your activity using their own cookies and analytics
- Any purchases are made directly with Amazon, not with us
Amazon handles:
- Checkout
- Payments
- Shipping
- Customer service
Please review Amazon’s Privacy Policy for how they handle your data.
4. Cookies & Tracking
We use cookies to:
- Analyse website traffic (via Google Analytics)
- Keep the website functioning properly
You can manage or disable cookies through your browser settings.
5. Email Communications
If you sign up for our newsletter:
- We’ll only email you with updates, product launches, or Penny-related content
- You can unsubscribe at any time by clicking the link at the bottom of any email
We use a trusted email platform (e.g., Shopify Email, MailerLite, Klaviyo, etc.) to manage emails securely.
6. How We Keep Your Data Safe
We take reasonable steps to protect your information, including:
- Secure hosting
- Limited access to data
- Using reputable third-party services (Shopify hosting, Google, Amazon)
No online system is 100% secure, but we do our best to keep your data safe.
7. Children’s Privacy
PlayWithPenny.com is not intended for children under 13.
We do not knowingly collect personal information from children.
8. How We Keep Your Data Safe
Depending on where you live, you may request:
- Access to the data we hold about you
- Corrections to your information
- Removal of your data
To make a request, email us at penny@playwithpenny.com
9. Changes to This Policy
We may update this policy occasionally.
The “Last updated” date at the top will reflect any changes.